[Savita Oil Technologies Ltd (BSE/NSE: SOTL), a leading manufacturer of auto, industrial and consumer lubricants, signed an agreement with Tata Motors to manufacture and supply original oils for the Passenger Vehicles segment under the brand – ‘Tata Motors Original Oils’.
Commenting on this announcement Mr. S. N. Barman – Vice President, Sales, Marketing & Customer Support, Passenger Vehicles Business Unit, Tata Motors said, “We want to ensure world-class service, spares and consumables for all the after-sales needs of our customers. With this aim in mind, we are proud to announce the launch of ‘Tata Motors Original Oils’. With this introduction, we will ensure easy availability of recommended engine oils for our car buyers, for the long-term health and maintenance of their vehicles. Furthermore, with the association with Savita Oil Technologies Ltd, we guarantee that our customers will receive the finest quality of product which will in turn help them extract the best performance out of their engines.”
Mr. Gautam N. Mehra, Managing Director of Savita Oil Technologies Limited said, “We are excited about this partnership with Tata Motors – one of India’s largest OEMs, for manufacturing and supplying Original Oils for their Passenger Vehicles business. This is a reaffirmation of the very high quality standards that we adhere to across all our product lines. This partnership bears testimony to our commitment to quality, technological advancement and heightened customer engagement, thus co-creating right value for all stakeholders. The rich experience of managing OEM partnerships gives us the confidence to deliver benefits envisaged in the launch of Tata Original Oils.”
This partnership will also help Tata Motors deliver original products at the right price and will ensure easy availability through the bazaar channel, essential to building and maintaining the trust that customers have for the Tata brand. These products will be supplied by the authorised parts distributors of Tata Motors for after-market or replacement market (bazaar trade in industry parlance). The new range of engine oils will complement the existing original parts business for the Company’s channel partners.
About Savita Oil Technologies Ltd
Savita Oil Technologies Ltd is 57-year old specialty petroleum Product Company that has also invested in the renewable energy sector. It is listed on the BSE & NSE since 1994 with a current turnover over Rs. 2000 crores. With a sales volume in excess of 3,00,000 KL, Savita Oil Technologies Ltd is one of the largest manufacturers of Petroleum Speciality Oils and Lubricants in India. It is the market leader in Transformer Oil and White Oils.
Savita Oil Technologies Ltd operates 3 manufacturing facilities in Western India. Its Lube Oil manufacturing plant, which will supply these Original Oils is situated at Silvassa and is a fully automated state-of-the-art manufacturing unit certified for ISO 9001:2015 & ISO 14001:2015. Savita Oil Technologies Ltd QC labs are well equipped and NABL accredited for testing.
About Tata Motors
Tata Motors Limited (BSE: TATAMOTORS), a USD 45 billion organisation, is a leading global automobile manufacturer of cars, utility vehicles, buses, trucks and defence vehicles. Part of the USD 100 billion Tata group, Tata Motors is India’s largest and the only OEM offering extensive range of integrated, smart and e-mobility solutions. Tata Motors has operations in the UK, South Korea, Thailand, South Africa, and Indonesia through a strong global network of 109 subsidiary and associate companies, including Jaguar Land Rover in the UK and Tata Daewoo in South Korea.
With a focus on engineering and tech enabled automotive solutions catering to the future of mobility, Tata Motors is India’s market leader in commercial vehicles and amongst the top four in the passenger vehicles market. With ‘Connecting Aspirations’ at the core of its brand promise, the company’s innovation efforts are focused to develop pioneering technologies that are sustainable as well as suited to evolving aspirations of the market and the customers. Tata Motors strives to bring new products that fire the imagination of GenNext customers, fuelled by state of the art design and R&D centres located in India, the UK, Italy and Korea. Internationally, Tata commercial and passenger vehicles are marketed in countries, spread across Europe, Africa, the Middle East, South Asia, South East Asia, South America, Australia, CIS, and Russia.